Channel Program Expands with VADition Partnership in the United Kingdom
SAN JOSE, CA. - October 13, 2009 -- A10 Networks®, the technology leader in Application Delivery Controllers (ADC), today announced continued expansion in the Europe, Middle East and Africa (EMEA) region, with offices in the UK, France and The Netherlands. The recent expansion in EMEA marks a significant milestone for A10 Networks as it reaches new regions and channels to deliver its award-winning AX Series Application Delivery Controllers, adding to its existing presence in North America, Japan, Taiwan, Korea and China. Localized sales and technical resources are now in place in London, Paris and The Hague, with responsibility for local sales, partnerships, channel and customer support across the region.
Expanding its UK channel program, A10 Networks also announces a new partnership with Value Added Distributor, VADition, based in Hampshire, England. VADition helps organizations deploy innovative technology to drastically reduce the cost of IT, while simplifying complex network infrastructures. VADition will lend considerable support to A10 Networks' AX Series Application Delivery Controllers in the form of operations, logistics, marketing, demand creation, technical consulting and support.
"VADition specializes in introducing 'disruptive' technologies to the UK market and A10 Networks is a fast-growing innovator in the Application Delivery market with a superb value proposition of 'twice the performance, half the price'," said Barrie Desmond, business development director, at VADition. "We look forward to a strong partnership with A10, and integrating its cost-effective, new generation server load balancing family into our portfolio. The AX Series will benefit our customers by accelerating and solving deployment challenges for their applications."
"We are excited for the opportunity to expand our presence in EMEA," said Brooke Pietsch, director of business development, EMEA, for A10 Networks. "Our new partner VADition will be instrumental to build our customer base in the UK, where we are currently executing on programs to increase awareness of our technology leading AX Series Application Delivery Controllers."
For more information on A10 Networks' AX Series Application Delivery Controllers, please visit: http://www.a10networks.com/products/axseries.php
About A10 Networks
A10 Networks was founded in Q4 2004 with a mission to provide innovative networking and security solutions. A10 Networks makes high-performance products that help organizations accelerate, optimize and secure their applications. A10 Networks is headquartered in Silicon Valley with offices in the United States, United Kingdom, France, The Netherlands, Japan, China, Korea and Taiwan. For more information, visit www.a10networks.com.
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